Jan. 3, 2023

Episode 118 - From Homelessness to Bestselling Author: An Interview with Dr. Eric Thomas

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In this episode of Nicky & Moose, alongside Dr. Eric Thomas, discuss the principles used & lessons learned for growing his brand an elevating his business. 

What You Will Learn

  • How to effectively leverage yourself and brand. 
  • Branding towards certain demographic.
  • How to communicate with clarity. 
  • How to effectively have a work/life balance. 


  • “Branding is about visibility.” Don’t be afraid to put yourself and products out for the public. 
  • Have collaborations to effectively expand your brand. Look for individuals who have brands that can promote your business. 
  • Know which opportunities to engage in that’ll grow your brand. Count the cost of engagement. 
  • “You must spend money in order to grow and have people take your business serious.”
  • Make sure that your character can sustain your “blow up” growth.
  • “The ability to reason and compromise is what keeps a team together.” Never let pride or ego come between the ultimate goal. 



1) What framework is needed to accomplish the main goal you’ve set?

2) How are you managing what you currently have? What improvements need to be made to continue growing?

Listener Perks

1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm


2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!


3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.

Eric ThomasProfile Photo

Eric Thomas

Motivational Speaker

Eric Thomas, Ph.D., is a critically acclaimed author, World-renowned speaker, educator, pastor, and audible.com Audie Awards Finalist. ET, as he is better known, has taken the world by storm, with his creative, common-sense approach to living a successful, satisfying professional and personal life. Through a significant social media presence and regular domestic and international tours, "ET, The Hip Hop Preacher" has become a global phenomenon!

As CEO of his Consulting Firm, ETA LLC., Eric has led his team through the doors of dozens of hugely successful organizations and Fortune 500 companies such as General Electric, Quicken Loans, AT&T, Nike, Under Armour, New Balance, and UPS and continues to consult for major league sports franchises within the MLB, NBA, NFL, MLS.