Episode 160 - From Views To Sales: How To Create Content That Converts
In this episode of Nicky and Moose, they discuss how to maximize your brand with high quality, engagement & consistency.
What You Will Learn
- The necessity of new launches in your business.
- How to gain trust from your audience.
- Work life balance perspectives from David Beckham’s docuseries.
- Pros & cons of creativity.
- How to convert views into sales.
Nicky & Moose Tips
- “Be consistently great instead of having scattered greatness.”
- Find ways to challenge yourself in your business and brand. “It becomes beneficial for you and your audience.”
- Present information in different ways. This strategy keeps your audience engaged.
- “Have people work on the information they received during the event instead of at home.” Provide listeners with higher opportunity of applying concepts they just learned.
- Find healthy ways to balance work & personal life.
Creator Of The Week
Vivian Tu provides valuable information on how to become rich! She uses high energy creative videos that keeps viewers engaged and focused on principles she teaches. Find Creative ways to advertise!
Instagram : YourRichBff
How To Convert Views To Sales
Chris Do
- What are 20 things that you know in depth that people will pay you to learn it?
- Spend time writing it out. Practice articulating that to others when submitting proposals. Build structure with supporting information.
- “Don’t undermine the importance of being good at something.”
Brandon Carter
Schedule your content creating schedule out to have clarity, focus and time saved.
Brandon’s Schedule Recomendation
- Film on Monday.
- Edit on Tuesday
- Create thumbnails Wednesday
- Upload schedule for videos on Thursday.
Stephen G Pope
- Can you relate to your audience?That is a way to build trust & credibility with them.
- “Stand on what you believe in with surety in your words.” Be confident on your position of expertise
Shopify
”Produce content, have a call to action, then more content.”
1) Why do customers need your product?
2) How do add value to your audience with your information and or services?
Bonus - Gary Vee
- “Consistent content is king.”
- What does your audience like the most? Study & use your data analytics to drive your decisions moving forward.
Question Of The Week
- Should a brand position itself as exclusive & premium, or accessible & mass market?
Listener Perks
1) Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
2) Deeper Than The Brand is a content creator community that prepares you for success in a building and sustaining a successful brand. Head over to deeperthanthebrand.com to learn more and get started today!
3) Striving to be the best we can is an on going journey. Having the blueprint of ourselves makes that goal more sustainable. Head over to flightassessment.com to learn your personality superpower and how to use it for successfully.
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