If you are building an online business or personal brand in today's market place then you know one thing to be true... FREE content is a must. It's one of the main ways to build a following, get potential clients to trust you and eventually interact or purchase your product or service.
However, one of the things you really have to ask yourself is how are you differentiating between what is free vs. that which needs to be paid for?
Blurred lines or lack of clarity around this concept will surely create some challenges between you and your customers, and ultimately impact your brand's reputation in the marketplace.
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About Nicky And Moose The Podcast:
Nicky And Moose The Podcast is a weekly podcast giving you an inside look into the world’s top personal brands & businesses to reveal the blueprint behind their success. Each episode breaks down current marketing trends, as well as relevant topics to extract the business strategies, branding tactics and thought process of your favorite entrepreneurs. So, whether you are looking to grow your personal brand on social media or aim to scale your business in the digital world, your hosts; Nicky Saunders And Mostafa Ghonim will help you walk away with practical steps to take you to the next level!