The video is about how to raise prices for existing customers. It is a tricky process because the customer is used to a particular price for the service or product they are getting, and it might ruin the business relationship.
Nicky And Moose recommends creating unique value to stand out in a high-supply market to increase demand. Gradually increasing the price like Netflix is a good strategy, where customers do not feel the sudden impact of price increase. The focus should be on making the customers feel comfortable and adding value to justify the price increase. If the price is raised, the results of the service or product should also increase.
Full Episode: https://youtu.be/ZvRfxNBqkyY
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About Nicky And Moose The Podcast:
Nicky And Moose The Podcast is a weekly podcast giving you an inside look into the world’s top personal brands & businesses to reveal the blueprint behind their success. Each episode breaks down current marketing trends, as well as relevant topics to extract the business strategies, branding tactics and thought process of your favorite entrepreneurs. So, whether you are looking to grow your personal brand on social media or aim to scale your business in the digital world, your hosts; Nicky Saunders And Mostafa Ghonim will help you walk away with practical steps to take you to the next level!
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